Joint Promotion Agreement A Joint Promotion Agreement formalizes collaborations for joint promotional activities, specifying promotional methods, costs, revenue-sharing, and promotional responsibilities.
This Joint Promotion Agreement (the "Agreement") is made and entered into as of [Effective Date] by and between ACME Corporation, a Delaware corporation having its principal place of business at [Address] ("ACME") and Homenick Inc., a Delaware corporation having its principal place of business at [Address] ("Homenick").
1.1. The purpose of this Agreement is to set forth the terms and conditions under which ACME and Homenick (each a "Party" and collectively, the "Parties") shall engage in joint promotional activities to increase public awareness and to promote the growth of both companies' products and services (the "Promotional Activities").
2.1. The Parties agree to collaborate in utilizing the following promotional methods as part of the Promotional Activities:
(a) Joint advertising campaigns through print, digital, and broadcast media;
(b) Sponsorship of events and programs;
(c) Online marketing strategies, including social media, email campaigns, and website content;
(d) Co-branded promotional materials and merchandise;
(e) Joint public relations initiatives;
(f) Such other promotional methods as are mutually agreed to in writing by the Parties during the Term of this Agreement.
3.1. Each Party shall bear its own costs and expenses in connection with the performance of this Agreement, unless otherwise mutually agreed in writing by the Parties.
3.2. Any revenues generated by the Promotional Activities shall be split equally between the Parties, unless otherwise mutually agreed in writing by the Parties.
3.3. Each Party shall be responsible for the payment of all applicable taxes on its share of the revenues.
4.1. ACME's Responsibilities:
(a) To provide Homenick with access to and use of ACME's trademarks, logos, and copyrighted material, as necessary for the Promotional Activities, in accordance with the terms of this Agreement;
(b) To manage and execute the joint advertising campaigns;
(c) To contribute creative input and marketing expertise to the Promotional Activities;
(d) To participate in regular communication and coordination with Homenick, reporting progress, and making recommendations to optimize the Promotional Activities.
4.2. Homenick's Responsibilities:
(a) To provide ACME with access to and use of Homenick's trademarks, logos, and copyrighted material, as necessary for the Promotional Activities, in accordance with the terms of this Agreement;
(b) To manage and execute online marketing strategies;
(c) To create and produce co-branded promotional materials and merchandise;
(d) To participate in regular communication and coordination with ACME, reporting progress, and making recommendations to optimize the Promotional Activities.
5.1. This Agreement shall commence on the Effective Date and continue for a term of one (1) year, unless earlier terminated in accordance with this Section. The Agreement may be extended for additional one-year terms upon the mutual written agreement of the Parties.
5.2. Either Party may terminate this Agreement upon thirty (30) days prior written notice to the other Party if the other Party materially breaches this Agreement and fails to cure such breach within such thirty (30) day period.
6.1. This Agreement shall be governed by and construed in accordance with the laws of the United States of America and the State of Delaware, without regard to conflicts of law principles.
6.2. Any dispute or claim arising out of or in connection with this Agreement shall be settled by binding arbitration in accordance with the rules of the American Arbitration Association, and judgment upon the award rendered by the arbitrator may be entered in any court of competent jurisdiction.
7.1. This Agreement contains the entire understanding of the Parties concerning its subject matter and supersedes all prior and contemporaneous agreements, whether oral or written, between the Parties relating thereto.
7.2. Any amendments to this Agreement must be in writing and signed by both Parties.
7.3. No waiver of any term or condition of this Agreement shall be construed as a waiver of any other term or condition, nor shall any waiver of any default under this Agreement be construed as a waiver of any other default.
7.4. This Agreement may be executed in counterparts, each of which shall be deemed an original, and all of which together shall constitute one and the same instrument.
ACME CORPORATION
___________________________
Name: ______________________
Title: _____________________
HOMENICK INC.
___________________________
Name: ______________________
Title: _____________________
In this Joint Promotion Agreement, you will see the following sections:
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